Stuttgart supporters wage battle to keep match tickets physical.
Stuttgart supporters distributed physical match tickets outside the stadium ahead of their Europa League fixture against Celtic. They are campaigning for the preservation of physical match tickets, a symbol of cherished matchday memories.
Thursday evening we were present in Stuttgart for the Europa League round of 16 second leg against Celtic.
On the occasion of this match, supporters sent a message about physical match tickets.
One objective: preserving physical match tickets.
Outside the stadium, Stuttgart supporters distributed physical tickets. On these tickets a QR Code that redirects to a statement. The subject: their battle to preserve physical match tickets.
This is something that is being lost over time, making way for digital tickets. First e-tickets to download and print, then increasingly nowadays more and more clubs use 100% dematerialised tickets on wallet or a dedicated app.
The reasons are multiple: technological evolution, ease of transmission, reduction in paper consumption, cost reduction and security.
The match ticket: an eternal souvenir.
Despite these developments, the paper match ticket remains an essential object in the eyes of enthusiasts. It is much more than a simple entry ticket, it is a collectible object. By keeping a match ticket, all the memories associated with that match remain etched in time. Many supporters or groundhoppers try to collect match tickets, by making requests to the club for example. But this is increasingly rare and complicated.
Stuttgart supporters are therefore in talks with their club to try to find a solution.
Source : Stadium Traveller
